packaging
Evoke Reed Diffuser
During my studies at university, we undertook assignments that challenged our creative design solutions by limiting us to curtain design requirements, and in this project, we were required only to use 2 Pantone colours and geometric shapes, these restrictions encouraged me to gain skills in problem-solving and creatives thinking to produce simple yet effective packaging design.
Free Spirit Brewery & Bar Craft Beer Cans
This project was part of my capstone project which I enjoyed creating as it allowed me to express myself and my creative process through the combination of intriguing gradients that represented the sour beer flavour, together with seamlessly blinding type with humourous illustrations to convey a clear message to the consumers.
Jelis Christmas Pack Sleeve
During the Christmas season whilst working at Pharmasales Pty Ltd, I designed a series of Christmas Pack Sleeves for Jelis and another beauty brand called Elive to promote several beauty bundles. Unlike traditional packaging design commonly seen in the beauty industry, I designed a sleeve that encloses over a mesh bag as seen above to reduce waste and be cost-efficient.
Ox & Marko’s Dad Joke Book CDU
Another project that was designed whilst working at Pharmasales Pty Ltd was the Ox & Marko’s Dad Joke Book CDU. This design was for promotional purposes as the CDUs were set to be placed on Pharmacy counters across Australia to spread awareness and raise funds for Bowel Cancer Australia through the sales of the book. One challenge encountered was as the books were placed into the CDUs the graphics at the bottom of the book were becoming hidden, therefore as a solution, I decided to replicate the bottom of the book on the front panel of the CDU, which ensured effective communication was being delivered to the customers.
DRITAL CDU Strip
The DRITAL CDU strip was also another project I designed whilst working at Pharmasales Pty Ltd, this project consisted of creating a CDU that is unlike most counter units. Due to most pharmacies being unable to store large counter units to hold enough of the DRITAL bottles it was important to find an effective solution to optimise space and carry the required number of products. After brainstorming serval ideas this design was the most functional as it functioned as a traditional CDU but was displayed as a clip strip at the ends of pharmacy isles.
Mockup Attributes:
Reed Diffuser is from Freepik.
Two beer cans with ice are from Freepik.
The singular beer can is from Freepik.